10 Stylish Ecommerce Website Designs from the Fashion World

10 Stylish Ecommerce Website Designs from the Fashion World
ecommerce website designs for fashion brands

Ecommerce is big business in the world of fashion. In 2014, apparel brands sold $52.2 billion online accounting for approximately 17.1% of all U.S. ecommerce sales for that year. And with more fashionistas opting to shop online rather than in-store each year, this number is forecasted to grow to $60 billion by the end of 2015.

But it’s not as easy as you may think to succeed as an apparel brand online. In the digital world, shoppers can no longer touch or try on pieces of clothing to assess their quality. Because of this, there is a disparity in confidence between the in-store and online shopper.

To win the trust of their online visitors, apparel companies rely heavily on the visual design of their websites. Online stores should attempt to replicate the familiar, rewarding, and addictive atmosphere of shopping in the real world. That means leveraging multimedia assets that showcase the quality of their materials and the finer details of their products while crafting a purchasing experience that is seamless and enjoyable.

To help inspire your next apparel build, here’s a collection of stylish ecommerce website designs that definitely deserve a spot on the runway.  

You might also like: 11 Inspirational Art and Photography Ecommerce Website Designs

1. Aether Apparel

fashion ecommerce website designs: Aether Apparel

2. DeadStock

Fashion ecommerce website design: DeadStock

3. Gitman Bros.

Fashion ecommerce website design: Gitman Bros

You might also like: 11 Inspirational Art and Photography Ecommerce Website Designs

4. Heist

Fashion ecommerce website design: Heist

5. Jack Erwin

Fashion ecommerce website design-  Jack Erwin

6. John Elliott + Co.

Fashion ecommerce website design: John Elliott + Co.

7. Kith NYC

Fashion ecommerce website design: Kith NYC

8. Mansur Gavriel

Fashion ecommerce website design - Mansur Gavriel

9. THINX

Fashion ecommerce website design - THINX

10. Zulu & Zephyr

Fashion ecommerce website design: Zulu & Zephyr

What's one of your favorite ecommerce web designs from the fashion world? Share in the comments below!

You might also like: 10 Delicious Ecommerce Website Designs Selling Food & Drink

About the Author

Simon is a coffee lover, former agency digital strategist, and Shopify Partners' Content Marketing Lead. When he isn’t hustling at the Shopify HQ, you can most likely find him dining at restaurants across the city or brushing up on the latest design trends.

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